About Us

Family First NZ has quickly become a household name, advocating for families, and speaking common sense and values on a broad range of family issues in New Zealand. It seeks to promote strong families, marriage, and the value of life, based on principles that have benefited New Zealand for generations.

As well as being a dominant voice for family values in the media, Family First also provides:

Research – promoting and advancing policies which support marriage, families, and safe communities as foundational to a strong and enduring society. Research published to date includes the medical research relating to the drinking age, the fiscal cost of family breakdown and decreasing marriage rates, the effects of extended daycare, the problem with the sex education resources being targeted at young people, and a summary of research relating to marriage. A paper evaluating research on screen time will be published soon.

Education – hosting conferences and providing forums for international family experts; producing and publishing relevant and well-written newspaper articles.

Family First NZ has been the leading pro-family voice on a number of major public-policy debates in New Zealand recently, including leading the opposition to an anti-smacking law which was introduced in 2007 (a Referendum on the issue resulted in 87% opposition to the law, which the National-led government subsequently ignored) and the same-sex marriage bill. Despite Family First’s campaign reducing the level of support for redefining marriage to less than 50% (from a high of 2/3’rds support when the campaign started), the politicians once again ignored public sentiment and proceeded with their own agenda.

You can see some of our work at the various websites that we host:

https://www.familyfirst.nz/ – main website

https://www.forumonthefamily.nz – Annual conference (Forum on the Family)

http://saynopetodope.nz/ – Say Nope To Dope (Marijuana)

http://porninquiry.nz/ – Porn Inquiry NZ (Pornography)

http://askmefirst.nz/ – Ask Me First (‘Gender Identity’)

http://rejectassistedsuicide.nz/ – Reject Assisted Suicide (Euthanasia)

http://www.protectmarriage.nz/ – ‘same-sex marriage’ website (Marriage)

http://www.chooselife.nz/ – Abortion

http://haveyoursay.nz/Web-tool for contacting elected representatives

www.valueyourvote.nz – Voter guide

www.nzmarriage.org.nz – NZ Marriage Coalition

www.voteno.org.nz – Referendum on anti-smacking law

www.protectgoodparents.nz – research on effects of anti-smacking law, and support for parents

Registered Charity
Our Charity Registration number is: CC10094. For further details, please click here for link to Charities Commission website.

Family First will:

  • be a voice for the family in the media speaking up about issues relating to families that are in the public domain
  • promote and advance research and policy supporting marriage and family as foundational to a strong and enduring society
  • participate in social analysis and debate surrounding issues relating to and affecting the family being promoted by academics, policy makers, social service organisations and media, and to network with other like-minded groups and academics
  • produce and publish relevant and stimulating material in newspapers, magazines, and other media relating to issues affecting families
  • speak from a family friendly perspective with an emphasis on the Judeo-Christian values which have benefited New Zealand for generations.

Hi, I’m Bob McCoskrie

Are you concerned about rising family breakdown and the decline in standards and responsibility? I know I am.

Having spent several years teaching in secondary schools and tertiary institutions, working as a social worker with young people in South Auckland for more than 15 years, and engaging with the issues of the day on talkback radio, I am all too aware of the social cost of family breakdown.

In New Zealand, the married two-parent family is increasingly sidelined while the divorce rate skyrockets. More children are growing up without their dads and more solo mums are struggling to make ends meet. There is rising drug and alcohol abuse and violence in the community. Young girls are being forced into prostitution and some are having abortions behind their parents’ back.

Standards in the media and advertising are getting worse and political correctness is strangling free speech. All while people demand more rights without taking responsibility.

“New Zealanders need a voice that can research and advocate for strong families and safe communities, which is why we started Family First.”

Bob McCoskrie
National Director / Founder

Authorised by Family First NZ, 28 Davies Ave, Manukau City